Doorstep Active
Doorstep Active Doorstep Active is a health and lifestyle brand run by personal trainer Richard Lukombo. He wanted to revitalise his brand to attract new customers and kickstart their transformational journies. Branding, Animation https://charliegarrod.studio/wp-content/uploads/2025/05/DoorstepActive_LogoEvolution_1920x1080.mp4 I set out to create a brand that captures Richard’s infectious energy and positivity. Everything from the wordmark to the imagery […]
JoMa Rides
JoMa Rides JoMa Rides is a car rental service launching in the Philippines. The aim was to create something bold, fun and approachable for both tourists and locals alike. Branding, Animation https://charliegarrod.studio/wp-content/uploads/2026/01/JoMaRides_LogoAnimation_1920x1080.mp4 It was so much fun to create a distinctive mark for the brand by fusing the letters with the bold car silhouette. Bringing […]
Marikat
Marikat Marikat is a skincare brand that focuses on providing quality Asian skincare products. The brand started as a passion project and the design of it felt that way, so it was great to bring a professional look to an exciting growing brand. Branding, Animation, Packaging https://charliegarrod.studio/wp-content/uploads/2025/05/Marikat_LogoIdent_1920x1080.mp4 They wanted the brand to feel quality and […]
Penguin
Penguin I have a longstanding relationship with several of the marketing teams at Penguin. Including Penguin General, Penguin Michael Joseph and Vintage. I assist with bringing to life their vast selection of books with engaging content and bold animations. Animation, Campaign https://charliegarrod.studio/wp-content/uploads/2025/05/WJK_Animation_1920x1080_v3.mp4https://charliegarrod.studio/wp-content/uploads/2025/05/Penguin_LightWeCarry_Animation_960x960_v4.mp4https://charliegarrod.studio/wp-content/uploads/2025/05/Bitter_Animation_1080x1080_v5.mp4 “Charlie is a fantastic designer, and one of the most efficient, professional and […]
A Kourti Fitness
A Kourti Fitness Website platform creation for a Greek online fitness and activewear brand A Kourti Fitness run by Anastasia Kourti. Her aim was to create something bold, simple and impactful for her clients to have a great experience in their fitness journeys. Visit the full website at: akourtifitness.com Website https://charliegarrod.studio/wp-content/uploads/2025/06/AK_IntroVideo_1920x1080.mp4 “Charlie is excellent and […]
Yutaka
Yutaka Brand and packaging redesign for the leading Japanese ingredient brand. Trusted by restaurants and consumers alike, Yutaka has been the go to brand for Japanese ingredients in the UK since 1995. Creating meal kits and easy to use ingredients to recreate authentic Japanese cuisine at home. The brand felt dated with the dark packaging […]
Wild West & Cruga
Wild West & Cruga Identity and pack designs for two of MeatSnacks Groups key products, Wild West Jerky and Cruga Biltong. Designed at Pearlfisher. Branding, Packaging Wild West – the UK’s original and leading jerky brand – were failing to bring the brand’s Americanised spirit of discovery to life. Inspired by the idea of ‘Expanding […]
ekko
ekko Brand world for an innovative new bank card which is aiming to fight the effects of climate change. ekko (formely known as We) is a bank card that aims to allow people to do good by doing nothing, just living your normal life. Designed at ODA Branding. Branding, Animation, Campaign Buying a coffee in […]
McColl’s
McColl’s Brand identity redesign for the UK convenience store chain McColl’s, including store redesign and HQ relocation design. McColl’s was dated lacked warmthand was a bit anonymous. However the McColl’s team were never too busyto interact with the local community. Designed at ODA Branding. Branding We created the brand strategy,“Your big-hearted store next door”and created […]
wagamama
wagamama In-store campaign and materials for Wagamama’s partnership with Mental Health Mates to encourage people to talk about their mental health. The creative was inspired by the Japanese art of kintsugi. This is where a broken piece of pottery is repaired using gold to highlight the cracks that have become whole again. This process has […]